Client

Talemy

Disciplines

Brand Identity Employer Brand

Timeline

<2 years 2022 to 2023

Collaborator

Bui Huong Thao

Deliverables

Brand Development Brand Identity Brand Direction

Talemy Employer Brand

A [BI] C-TAL

Talemy Employer Brand is critical to its success, as consultants are regarded as knowledge holders within the organization. While residing within the Talemy Brand Identity, the Employer Brand retains its distinct identity, emphasizing Taleminions' core values of accountability, curiosity, and tenacity.

Talemy Employer Brand is a reflection of Generation Z's energy, creativity, and passion. Rooted in Talemy's core essence and the values of its employees, it embodies a dynamic remote-first workplace where innovation thrives, creativity flourishes, and individuality is celebrated.

Client

Talemy

Disciplines

Brand Identity Employer Brand

Timeline

<2 years 2022 to 2023

Collaborator

Bui Huong Thao

Deliverables

Brand Development Brand Identity Brand Direction

Talemy Employer Brand

A [BI] C-TAL

Talemy Employer Brand is critical to its success, as consultants are regarded as knowledge holders within the organization. While residing within the Talemy Brand Identity, the Employer Brand retains its distinct identity, emphasizing Taleminions' core values of accountability, curiosity, and tenacity.

Talemy Employer Brand is a reflection of Generation Z's energy, creativity, and passion. Rooted in Talemy's core essence and the values of its employees, it embodies a dynamic remote-first workplace where innovation thrives, creativity flourishes, and individuality is celebrated.

Client

Talemy

Disciplines

Brand Identity Employer Brand

Timeline

<2 years 2022 to 2023

Collaborator

Bui Huong Thao

Deliverables

Brand Development Brand Identity Brand Direction

Talemy Employer Brand

A [BI] C-TAL

Talemy Employer Brand is critical to its success, as consultants are regarded as knowledge holders within the organization. While residing within the Talemy Brand Identity, the Employer Brand retains its distinct identity, emphasizing Taleminions' core values of accountability, curiosity, and tenacity.

Talemy Employer Brand is a reflection of Generation Z's energy, creativity, and passion. Rooted in Talemy's core essence and the values of its employees, it embodies a dynamic remote-first workplace where innovation thrives, creativity flourishes, and individuality is celebrated.

Why Talemy needed an Employer Brand?

Talemy Employer Brand is a reflection of Generation Z's energy, creativity, and passion. Rooted in Talemy's core essence and the values of its employees, it embodies a dynamic remote-first workplace where innovation thrives, creativity flourishes, and individuality is celebrated.

Why Talemy needed an Employer Brand?

Talemy Employer Brand is a reflection of Generation Z's energy, creativity, and passion. Rooted in Talemy's core essence and the values of its employees, it embodies a dynamic remote-first workplace where innovation thrives, creativity flourishes, and individuality is celebrated.

Why Talemy needed an Employer Brand?

Talemy Employer Brand is a reflection of Generation Z's energy, creativity, and passion. Rooted in Talemy's core essence and the values of its employees, it embodies a dynamic remote-first workplace where innovation thrives, creativity flourishes, and individuality is celebrated.

How Talemy Employer Brand was formed

We dove deep into both secondary and primary data (internal surveys) to grasp Generation Z and align our internal capabilities, pinpointing our root strengths as an employer. With those insights, we started to define the target audiences and begin crafting strategic visual approaches and business plans for the employer brand.

How Talemy Employer Brand was formed

We dove deep into both secondary and primary data (internal surveys) to grasp Generation Z and align our internal capabilities, pinpointing our root strengths as an employer. With those insights, we started to define the target audiences and begin crafting strategic visual approaches and business plans for the employer brand.

How Talemy Employer Brand was formed

We dove deep into both secondary and primary data (internal surveys) to grasp Generation Z and align our internal capabilities, pinpointing our root strengths as an employer. With those insights, we started to define the target audiences and begin crafting strategic visual approaches and business plans for the employer brand.

Activating the Talemy Employer Brand

Our objectives are communicated through vibrant colors, a playful tone of voice, and emotionally resonant images. Differentiating itself from the Core Brand, Talemy's Employer Brand ignites passion and motivation through applying our Taleminions values to establish a connection with our intended audience.

We recorded the insights and developed best practices for the internal human resources department to attract, hire, manage, motivate, and promote Generation Z. There is a clear objective and plan for internal employer brand initiatives to maintain the benchmark that we established through research.

The creative aspects of Talemy Employer Brand were also documented in company with internal operations. From how to photograph Taleminions to strategic approach for personal branding, the branding team can stay consistent with the core brand while maintaining the standard set by the internal human resources department in attracting young talents.

Activating the Talemy Employer Brand

Our objectives are communicated through vibrant colors, a playful tone of voice, and emotionally resonant images. Differentiating itself from the Core Brand, Talemy's Employer Brand ignites passion and motivation through applying our Taleminions values to establish a connection with our intended audience.

We recorded the insights and developed best practices for the internal human resources department to attract, hire, manage, motivate, and promote Generation Z. There is a clear objective and plan for internal employer brand initiatives to maintain the benchmark that we established through research.

The creative aspects of Talemy Employer Brand were also documented in company with internal operations. From how to photograph Taleminions to strategic approach for personal branding, the branding team can stay consistent with the core brand while maintaining the standard set by the internal human resources department in attracting young talents.

Activating the Talemy Employer Brand

Our objectives are communicated through vibrant colors, a playful tone of voice, and emotionally resonant images. Differentiating itself from the Core Brand, Talemy's Employer Brand ignites passion and motivation through applying our Taleminions values to establish a connection with our intended audience.

We recorded the insights and developed best practices for the internal human resources department to attract, hire, manage, motivate, and promote Generation Z. There is a clear objective and plan for internal employer brand initiatives to maintain the benchmark that we established through research.

The creative aspects of Talemy Employer Brand were also documented in company with internal operations. From how to photograph Taleminions to strategic approach for personal branding, the branding team can stay consistent with the core brand while maintaining the standard set by the internal human resources department in attracting young talents.

Two months after launching, over 530 candidates applied for various positions to join and become Taleminions. We also collaborated with universities to increase student connections and awareness, allowing us to attract even more talented candidates.

Talemy Employer Brand has also received internal praise for its culture and internal human resources activities, resulting in even better work environments and bringing us closer to our original goal of creating the best place to grow and shine professionally.

Two months after launching, over 530 candidates applied for various positions to join and become Taleminions. We also collaborated with universities to increase student connections and awareness, allowing us to attract even more talented candidates.

Talemy Employer Brand has also received internal praise for its culture and internal human resources activities, resulting in even better work environments and bringing us closer to our original goal of creating the best place to grow and shine professionally.

Two months after launching, over 530 candidates applied for various positions to join and become Taleminions. We also collaborated with universities to increase student connections and awareness, allowing us to attract even more talented candidates.

Talemy Employer Brand has also received internal praise for its culture and internal human resources activities, resulting in even better work environments and bringing us closer to our original goal of creating the best place to grow and shine professionally.